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• The Effect of Price Discount and Service Quality on Online Food Delivery Application on Student’s Purchase Decision at Universitas Negeri Yogyakarta

  Yousef Abraheem Alsanousi Bilrras Ali , Ani Widayati

  1-22

  2025-04-13

  Statistics: 663

• Consumer Legal Protection in Gold Buying and Selling Transactions at Bank Syariah Indonesia Aksara Medan

  Dr. Suprayitno SH., M.Kn. , Dr. Tony, SH., M.Kn.

  1895-1904

  2024-02-29

  Statistics: 172

• Legal Protection for Consumers of Unit Link Life Insurance Products

  Robert Wijaya Nugroho , Yusron Marzuki

  1693-1702

  2024-02-17

  Statistics: 193

• The Relationship of Brand Love, Self-Esteem, Brand Attitude and Brand Loyalty in Facial Care Product Users

  Elvanda Nurhalisha , Puji Astuti

  959-976

  2023-09-22

  Statistics: 386

• The Revitalization and Preservation of Indigenous Ghanaian Textiles in Contemporary Fashion Design

  Daitey William , Takyi Eddy Mary , Bonnah Nathalie

  1595-1610

  2025-02-19

  Statistics: 756

• Analysis of The Influence of Social Commerce Tiktok Shop on Purchase Intention

  Yunita Umarni , Muh Abdul Aziz , Alhidayatullah

  1461-1472

  2024-12-31

  Statistics: 871

• Analysis of Business Strategy of Ayang Beib Steak Cafe in Facing Market Competition During the Covid-19 Pandemic

  Anisa Pebiyara , Appin

  1425-1436

  2024-12-31

  Statistics: 124

• The Influence of Electronic Word of Mouth and Social Media Marketing on Brand Image and Purchase Intention of E-Commerce Cosmetic Products in Medan City

  Sjukun , Yudi Yulius

  879-892

  2023-08-23

  Statistics: 709

• The Influence of Marketing Mix and Consumer Satisfaction on Consumer Loyalty at Bukalapak

  Wayan Khanha Putra , Ni Putu Widhia Rahayu

  1043-1058

  2024-08-26

  Statistics: 179

• Consumer Behavior as The Main Key in Online Purchase in A Growing Marketplace

  Adelia Safira , Puji Astuti

  839-856

  2023-08-20

  Statistics: 321

• Factors of Consumptive Behavior of Female Students Shopping on Shopee E-Commerce (Study of Shopee E-Commerce on the Consumptive Behavior of Female Students from the Faculty of Economics and Business at USU)

  Amalia Fadhilah , Badaruddin , Pujiati

  389-396

  2024-06-09

  Statistics: 320

• The Effect of Perceived Value on Customer Satisfaction and Customer Loyalty in the Fast-Food Industry in Indonesia

  Gilang Pratama Hafidz , Khoerunisa Huriyahnuryi

  41-62

  2023-04-30

  Statistics: 2105

• The Influence of Hedonic Shopping Motivation and Perceived Ease of Use on Impulse Buying in Generation Z Shopee Users in Pondok Melati District

  Burhan Stafrezar

  341-348

  2024-05-30

  Statistics: 462